Coaching Pricing — Breakthrough Performance Coaching
Coaching Investment

Transparent
Pricing.
No Surprises.

We believe you should know exactly what coaching costs and what you get before we ever speak. Everything is on the table.

BPC coaching is not a training plan subscription. It's an ongoing relationship with a real coach who reviews every workout, tracks your progress, and adjusts your program week by week. Here's what that looks like — and what it costs.

Adaptive Coaching
Adaptive
Coaching
Full coaching with flexibility built in
$ 395 per
4-week block
  • No startup fee
  • Weekly workouts delivered and reviewed by your coach
  • Unlimited schedule modifications
  • Advanced data analysis — power, pace, heart rate, training load
  • Premium TrainingPeaks account included
  • Ongoing communication via TrainingPeaks workout comments, email, and text
  • 25% discount on Metabolic / INSCYD Testing

4-week blocks, auto-renewing. Cancel anytime with 30 days written notice. No long-term contracts. No cancellation fees.

Choose Your Coach
Every BPC coach brings deep personal experience in the sports they coach. You're welcome to work with the coach of your choosing — assignments are subject to coach availability and a good mutual fit.
Jeffrey Capobianco
Susan Sotir, PhD
Kristen Lamb
Jerry Sancinito
Billy Hafferty
Sam Jonas

Ready to find your
Breakthrough?

The free consult is a no-pressure conversation. We'll talk through your goals, answer your questions, and figure out together if BPC is the right fit.

Book Your Free Consult

No commitment required. 30–45 minutes. Virtual or phone.

* In-person coaching sessions are available for athletes located within a reasonable distance of your coach. Travel beyond a short local radius may be subject to an additional travel fee — your coach will discuss this with you before your session.

† Coach specialties listed above are general areas of focus. All BPC coaches are certified endurance sports coaches capable of supporting athletes across disciplines.